What is Airaa?
Airaa is a creator marketing platform built for brands that run ongoing creator programs - not one-off campaigns.
Most platforms treat every campaign as a fresh start. You source new creators, negotiate rates, chase content, and process payments manually. Then you do it all again next month. Airaa is built around a different model: your creator community persists, and campaigns run inside it.
The core model
When you join Airaa, you create a Community - a brand-owned creator hub that belongs to you. Creators join your Community once. After that, you can run any campaign type against that community without rebuilding from scratch each time.
Every campaign generates performance data that accumulates on each creator's profile. Over time, you know exactly which creators drive results for your brand specifically - not just which ones have large followings.
What Airaa handles
Campaign brief and budget
Creator verification and eligibility
Reward structure
Content review and quality scoring
Community visibility
USDC payouts within 48 hours
Creator invitations
Tax documentation (1099s, international forms)
Who uses Airaa
Brands - web3 projects, DTC ecommerce companies, and B2B SaaS teams running creator marketing at scale. Typically managing 50–50,000+ creators across recurring campaigns.
Agencies - managing creator programs on behalf of clients, with role-based access for team collaboration.
Creators - content creators on TikTok, Instagram, YouTube, and X earning USDC for completing brand campaigns.
Key numbers
50,000+ verified creators in the network
48-hour USDC payouts, no invoices
4 campaign types: Instant Tasks, UGC, Clipping, Aura Board
Platforms: TikTok, Instagram, YouTube, X
Ready to start? Choose your path:
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