# Quality Scores

Your **Quality Score**

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Your **Quality Score** (also called your Aura Score) is Airaa's composite measure of your reliability, audience quality, and content performance. It determines which campaigns you're eligible for and how you rank on Aura Boards.

## What affects your score

| Factor                   | What it measures                                                             |
| ------------------------ | ---------------------------------------------------------------------------- |
| Completion rate          | What % of accepted campaigns you complete and submit on time                 |
| Approval rate            | What % of your submissions brands approve                                    |
| Audience quality         | Smart followers - followers who are themselves influential or highly engaged |
| Engagement rate          | Authentic engagement relative to your follower count                         |
| Account age and activity | How established and consistently active your account is                      |
| Bot screening            | Whether your follower base passes Airaa's bot detection                      |

## How scores accumulate

Your Quality Score builds across every Community you participate in. Completing campaigns, receiving approvals, and delivering on-brief content all increase your score. Missed deadlines, rejected submissions, and bot-inflated metrics lower it.

Scores are not reset between campaigns or between Communities.

## Why your score matters

* **Campaign eligibility** - higher-paying campaigns typically require a minimum Quality Score
* **Priority access** - some brands reserve spots in high-demand FCFS campaigns for high-scoring creators
* **Aura Board ranking** - Quality Score is one of the weighted inputs in leaderboard competition
* **Brand trust** - brands can sort and filter their Community by Quality Score when reviewing creators

## Improving your score

* Complete every campaign you accept
* Follow briefs closely - off-brief content is the most common rejection reason
* Post on time and within the campaign window
* Grow your following organically - artificial followers are detected and penalized
* Stay active across platforms

## Viewing your score

Your current Quality Score is visible on your creator profile at [app.airaa.xyz](https://app.airaa.xyz). You can also see a breakdown by factor and a history of how it has changed over time.


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